Wednesday, 18 April 2012

Influence of real media texts on the production of my film poster

THE INFLUENCE OF REAL MEDIA TEXTS ON THE PRODUCTION OF MY FILM POSTER

At A2 level I analysed in depth conventions of film posters using the internet (ie Wimbledon, Bend it Like Beckham etc) and magazine covers (ie Empire, Total Film).    These (particularly a Total Film cover for Sherlock showing Dr Watson and Sherlock Holmes standing together) gave me the creative inspiration for the main image used on my products which was taken using a digital camera and improved by removing the background using the magic wand tool on Photoshop software.  Connotations can be read into the photograph of the antagonist and protagonist standing back to back on the court used on the poster and magazine cover.  The positioning of the main characters, their body language and facial expressions denote the existence of a bitter rivalry.  The angle of the racket held by one character along with a clown like supersize tennis ball suggests that she may not be as serious or as competent as her partner.  On reflection, I could have made the presentation of the main characters as binary opposites more apparent to the audience through greater contrast in the use of costume. However, at AS level I would not have had the knowledge, technical ICT or creative ability to produce an image which deliberately incorporated connotations and clues for the audience into the plot of the film.



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