Shooting Script; This Thursday

This thursday i aim to get at least part 1 of the trailer filmed and take a few pictures for the poster etc. 

 The filming will have priority first; as we aim to get the following done in an hour, the timetable is as follows;


Arrive at 2pm in the gym.
2.10pm - everything should be set up and everbody in costume
2.15-2.50- The following should be filmed;
Bouncing Tennis ball (Lindsay), Rob Films
Mid angle shot of Niaomi waist up, Niaomi hits a serve and says 'You cannot be serious' (Rob Films)
Establishing shot of Lindsay missing the ball over again (Rob Films) 
Shot reverse shot (Lindsay films) of Niaomi and Robs Conversation N'what have you done? R'trust me she has potential'

High angle shot (rob films) Lindsay falls down doing a push up looks like she is giving up 

Niaomi 'it's your call' (looks disgusted) (Lindsay films) 

2.55- Pack away

You need to bring;

Lindsay - Sports clothing ; on wednesday for storing
Robert; Yourself
Niaomi; Sports clothing, Robs costume, Tennis rackets and balls, Camera

Draft Film Poster

This is my hand drawn first draft of the film poster.

Film Magazine Cover First Draft

This is the first draft of what I want my Magazine cover to look like, I drew it myself.

Focus Groups; Adults

Focus Group Findings (Adults)

I established 3 focus groups in order to ascertain in depth qualitative feedback that could be used to influence my creative decision making.  The 3 groups comprised of individuals from both my main and secondary niche audiences:  Sports fans, Teenage Girls and Adults.

Adults
For my adults I asked my a male and a female what they would think of my trailer/film and what they would want from it .

1. When a trailer appears on the television what features catch your attention?

Female:  Sometimes the music especially if I know the theme tune, or if I know of the actors in the film, or if I'm interested in the plot like a sports film. If it's funny! Or if it's by a writer / director that i know of!

Male: If im interested or if its funny, i like it when theres something dramatic on the trailer. If its scary!

2. What is it about a trailer that makes you want to go and see the film in cinema rather than wait for a DVD release?

Female: When it has a lot of action and leaves you in suspense and you are desperate to find out more.

Male: If it appeals to your taste, and looks dramatic and exciting.

3.  Do you prefer the trailer do give alot away or a little of the films plot?

Female: I don’t want it to say too much or it would be pointless seeing the film, little snap shots are the best!

Male: Well I want to know what the film is about, I wouldn’t want to go and see a film that I haven’t a clue of the genre of, but it has to be a happy medium!

4.  When seeing a film trailer based on a sports film what would you prefer the films genre to be?

Female: I enjoy a dramatic chick flick type thing, where the underdog comes out on top, with a bit of non-realism in them with a strong story line.

Male: I enjoy it to be slightly comedy based without too much drama, but I also enjoy it when they refer to real life gimmicks eg. when they use things that real people have said in the past.

5. Having two female main characters in a sports based film can sometimes be a disadvantage do you agree?

Female: 20 years ago maybe, but times have changed and females are more accepted in sport nowadays, we also have many celebrity female sports stars like Kelly Holmes and the Williams sisters.

Male: I think for some men it would make a film more funny, as they see women’s sport as a big joke!

Film Poster Design initial ideas

Film Poster Design - My initial ideas


Originally I was going to include all three of the characters that are involved in the film enlarged on the poster. But after analysing real media posters I decided that it was more conventional to focus on the rivalry between the two girls who are the main characters. An image of Robert, who is the coach, would be made slightly smaller in similar way to the presentation on the Bend it like Beckham film poster. 

My film poster should include:

The use of a large prominent film title and a tagline

The names of the actors appearing in the film

Quotes from newspaper critics about the film 

Coming soon or release date should be displayed

An appropriate pose from the actors/actresses in the image that provides an indication of key themes, a suggestion of the genre and has connotations about the plot
The focal picture should also be intriguing

A company logo of the production company

A suitable colour scheme to appeal to the target audience and is eye catching
Age certification should be displayed
Directors and Production company details should be displayed.

The ways in which I intend to do the following are:
 

The title will be at the top of the page and large

The actress’s names will be underneath the actress’s pictures

The quotes will be at the very bottom of the page or next to the actor's/actresses

The company logo will be in the bottom left of the page 

The colour scheme will be white/black/green to convey the film is about tennis

The actresses will be posing back to back with tennis rackets to convey that they are rivals. Robert will be blowing a whistle to convey the stereotypical representation associated with a mean coach, he will be positioned next to Lindsay with the connotation that he is on her side.
The use of the male coach can appear to a wider market as having two females on the front cover may not interest some viewers. 

The release date of the film will be bold and underneath the title 

The overall presentation of the poster should be simple, clear and eyecatching.  It will attract a passing audience and give them enough information to entice them into coming to see the full length feature film.

Magazine cover initial ideas

Magazine Cover - My initial ideas


After the analysis of magazine covers from Total Film and Empire I have come to a few conclusions of what I want from my own production:


General features will include:

- the magazines name will be clearly displayed
- The cover will be noticeable to the audience
- The key image of the female actors will be used as a focal point to attract the teenage audience
- Graphics and colours will be used to create a summery, feminine mood for the magazine
- Font size, shape and colour will be used to create a clear attractive cover
- Several cover lines will be dotted around the page indicating a good content inside
- Promotional offers, such as free posters, and competitions will be promoted
- Price, edition date and bar code will be displayed.

In addition, specific features relevant to my own production I would like to incorporate are as follows:

Firstly, I want only one actress from the film to be on it, this naturally would have to be the main character. After looking at the other film magazine covers I discovered that they don't tend to have more that one actress in them. I also need the actress or actor to be posing in a pose that gives a good indication of what the film is about for advertisement purposes. The actress needs to be in a costume that she wears in the film and give a quote about the film to advertise it also. 

Secondly, I want the release date of the film to be made clear on the front cover of the magazine so that I can promote the opening to the readers. I want the actress to give a full page interview of which the page number should be made clear on the front cover of the magazine. A quote from an recognisable source should also be on the front cover of the magazine, for example a newspaper critic in order to provide an unbiased opinion of the film. 

Thirdly, the colour scheme needs to on the magazine should also provide colour association with the other products are relate to the key theme of tennis. For my own cover I want green/white/black to give the impression of a film that’s about tennis. I would like the film poster to be included inside the magazine with images of the film, the page number of which these are based at should be on the front cover of the magazine. The title needs to be big and the actresses name included in the front cover of the magazine. 

I want my magazine cover to show what the film is about and when it is released without over doing the amount of information given on the front cover. The best way to advertise a film is to keep it simple, to give the audience the page numbers of where they can find the information, to tell them when the film is released as soon as they look at it and to give them an idea of what the film is about without them having to read a page. This can be displayed through large text, colour schemes, and pictures etc. 

Film Poster Analysis: Bend it like Beckham

There are many aspects of this poster which appeal to me:

Colour symbolism is apparent in that the use of green, orange and black used in the text relate back to the Indian flag, which represents the main culture in the film.

A quote from a critic is used in prime position at the top of the poster with the largest font size being used to emphasize the word “hilariously” and draw the audiences attention to the comedy element of the film.

Reference is also made to other well known British films ie Bridget Jones to provide a mass audience with a benchmark in terms of the quality of the production and particular the humour embedded within it.

The images on the poster are cleverly positioned.  In the foreground we have the image of 2 girls from different cultural backgrounds obviously enjoying each others company.  Whilst in the background we have a group of Asian women in colourful traditional dress (which contrasts with and is emphasized through the use of a white background) looking as though they are asking Jazminder to come back to them.  The composition has the connotation that the characters are from different cultural worlds.  Themes of gender and ethnicity are evident in the posters composition.

The emphasis in terms of the size of the font used in the title is on BEND IT rather than like Beckham.  Whilst the words bend it literally refer to process of curling the ball into the net it may also have other connotations related to the fact that both characters have to “bend” deeply entrenched views held by their family members about women’s roles in order to achieve their sporting dreams.

Interestingly, apart from the use of the name of the soccer star Beckham, there is no imagery or reference in the poster to football. The white background does not reveal the setting and the costumes worn by the girls is non descript sports wear rather than football kit.   This could be a devise designed to create intrigue amongst the audience and to avoid too much association with football which may alienate the female target market. Although in America women's soccer is the most popular female sport so it would be interesting to see whether the same approach to marketing was applied in that country.   The emphasis of the poster is the relationships between the two girls and the conflict with their families.  The poster doesn’t give away too much of the narrative but creates enough intrigue to interest a prospective audience.

Conventional features such as the credit block, production company details / logos  and release date are evident on the poster.